‘IBA Mubarak Ali Case Centre’ starts its journey to change business education landscape

A study centre ‘IBA Mubarak Ali Case Centre (IBA MACC)’ has been launched under a joint initiative of the Mubarak Ali Foundation and the Institute of Business Administration (IBA) at Dhaka University to create and highlight Bangladeshi business case studies for students locally and globally, reports UNB.

Its inauguration began with a ribbon-cutting ceremony on the IBA campus on Friday afternoon, followed by a gala event at The Intercontinental Dhaka later in the evening, where luminaries from academia and industry gathered to honour this transformative endeavour, said a media release.

The event celebrated the legacy of late Mubarak Ali, a visionary entrepreneur and philanthropist, who profoundly influenced the country’s business and education sectors. As the Founder and Managing Director of Olympic Industries Ltd., Mubarak Ali successfully took a resilient company to the pinnacle of success in the last four decades.

Founded after his name, the Case Centre is poised to revolutionise business education in Bangladesh by integrating contextualised, real-world business case studies into the curriculum, aligning more closely with global educational standards, said Amreen Bashir Ali and Tanveer Ali, founders of the Mubarak Ali Foundation, highlighted the vision behind the initiative, it reads.

“The Mubarak Ali Case Centre is not just an academic institution; it is a beacon of practical learning designed to prepare future leaders with a deep understanding of the global business environment through the lens of localised challenges,” added Amreen.

The initiative to establish the Case Center was taken to commemorate the versatile life and legacy of Mubarak Ali, who passed away on April 28, 2023. The centre promises to cultivate a new generation of leaders equipped to navigate and shape the future of business both locally and globally.

The centre’s collaboration with Harvard Business School Publishing and Indian Institute of Management Bangalore has been instrumental in developing a framework that supports the crafting and dissemination of case studies focused on Bangladeshi businesses. This approach is expected to ensure that students gain a comprehensive understanding of both the challenges and opportunities inherent in emerging markets.

Professor Mohammad A Momen, Director of IBA, underscored the importance of the partnership, saying that the collaboration “enables us to enrich our curriculum and teaching methodologies, setting new benchmarks for business education in Bangladesh.”