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Walton, the country's super brand and leading electronics brand, has launched its 'Digital Campaign Season-22' ahead of the upcoming Eid festivals.
The campaign offers customers the chance to win a grand prize of Tk 1.0 million with the purchase of Walton brand fridges, air conditioners, washing machines, or BLDC fans from any Walton Plaza or distributor outlets across the country, says a statement.
In addition to the grand prize, Walton is also offering millions in cashback to customers during this promotional period. The campaign will run from February 20 until Eid-ul-Azha this year.
The launch of the 'Walton Digital Campaign Season-22' took place at the Walton Corporate Office in Dhaka on Wednesday. The campaign's Brand Ambassador, popular film actress Bidya Sinha Saha Mim, unveiled the official logo for the season.
The inaugural ceremony was also attended by Walton Plaza's Managing Director Mohammad Rayhan, Walton Hi-Tech's Additional Managing Director Nazrul Islam Sarkar, Deputy Managing Director and Chief Information Officer Mofizur Rahman, Walton Distributor Network's Head of Sales Md. Firoj Alam, Walton's Strategic Business Development Head Ariful Ambia, Walton AC's Chief Business Officer (CBO) Tanvir Rahman, Fridge CBO Tahasinul Haque, Home Appliance CBO Mostafa Kamal, Chief Marketing Officer (CMO) Zoheb Ahmed, Senior Executive Officer Amin Khan and other senior officials of the company.
Popular model and actor Irfan Sajjad moderated the event.