Concord Entertainment teams up with Ispahani Tea to boost visitor experience at Foy's Lake

Concord Entertainment Co Ltd has teamed up with Ispahani Tea Ltd to elevate the visitor experience at Foy's Lake Concord Amusement World in Chattogram.

They signed a memorandum of understanding (MoU) about this recently, according to a press release.

As per the MoU, Ispahani Tea will serve as the exclusive tea, biscuit, and chips partner at Concord Entertainment -operated and -established Foy's Lake. Moreover, it will be able to engage with the audience through strategically placed branding, events, and many more, ensuring a comprehensive brand experience.

The signing ceremony was attended by representatives from both companies. From Concord Entertainment, attendees included Anup Kumar Sarker, chief marketing officer; Uzzal Kumer Basak, deputy general manager of marketing; Indrajit Kumer Sarker, senior manager of business development; and Tajul Islam, senior manager, of digital. From Ispahani Tea, attendees included Omar Hannan, general manager of tea marketing; H M Fazle Rabbi, deputy general manager of marketing; S M Tawfiqul Islam, manager of trade marketing; and Subrata Deb, deputy brand manager. 

Expressing his enthusiasm about the partnership, Anup Kumar Sarker, CMO of Concord Entertainment, said, "Our goal at Foy's Lake Concord Amusement World is to create lasting memories for our visitors. With Ispahani Tea Ltd as our exclusive partner, we are excited to offer our guests an opportunity to indulge in the rich heritage and exquisite flavors of Ispahani tea, biscuit & chips while enjoying our stunning attractions."