Pathao, Masthead PR ink exclusive partnership deal

The country’s popular ride sharing platform Pathao has recently entered into an exclusive partnership agreement with the well-known public relations agency Masthead PR.

Hussain M Elius, CEO of Pathao Bangladesh and Ziauddin Adil, Managing Director of Masthead PR signed the agreement on behalf of their respective sides, at a ceremony held at the head office of Pathao Bangladesh, said a media release on Sunday.

Under the agreement, Masthead PR will provide exclusive Strategic PR Planning and Solutions including PR Event Management, Corporate Profiling, Brand Profiling, PR Content Management and Planning, Crisis Management and PR Coverage Monitoring to Pathao Bangladesh.

Rashedul Mazid Mamun, Director of Planning of Masthead PR, Shifat Adnan, CTO of Pathao and Sayeda Nabila Mahabub, Lead Marketing Manager of Pathao were also present, among others, at the signing ceremony.