Walton refrigerator, TV receive ‘Best Brand Award-2023’

Bangladesh’s electronics giant Walton has been awarded the 'Best Brand Award 2023' in the refrigerator and television segments.

Walton refrigerator grabbed the best brand award for the 10th time while Walton TV received the award for the first time, UNB reported on Tuesday citing a press release.

The award was given at a programme titled “15th Best Brand Award—2023,"organised by the Bangladesh Brand Forum (BBF) in association with Nielsen Bangladesh and The Daily Star, held at the Pan Pacific Sonargaon Hotel in the capital on December 23.

Walton fridge’s Chief Business Officer (CBO) Tofail Ahmed, Chief Marketing Officer (CMO) Didarul Alam Khan, Product Manager Shohidul Islam Reza, and Brand Manager Mostafizur Rahaman received the award on behalf of the company, the release said.

The best television brand award was received by Walton TV’s CBO Mostafa Nahid Hossain, CMO Didarul Alam Khan, and Walton TV’s Brand Manager Khandakar Ashikul Hasan.

“Getting the most loved brand titled in the refrigerator and television segment is a great achievement for Walton. Customers have played the most significant role in achieving such recognition. This success will play a significant role in achieving Walton’s vision of becoming one of the best global electronics brands in the world by 2030," said Walton’s CMO, Didarul Alam Khan.

“Walton refrigerators received the best brand award for the tenth time. We are very proud of this success. Customers have played the most significant role in achieving such recognition. And also, Walton's customer-benefit-oriented marketing strategies like digital campaigns had an important role in the achievement," said Walton Fridge CBO Tofail Ahmed.

“Getting the best TV brand award is a great milestone. This achievement will inspire us to take more responsibilities in a bid to provide international standard advanced features television to customers across the world,” Walton TV’s CBO Mostafa Nahid Hossain said.