Jute-made home décor offers better option

Often called the "golden fibre", jute has been the most important fibre in the whole world for decades. It's natural golden shine and strength, made it worthy of its name "golden fibre".

The story starts in the rural parts of Bengal. Farmers grow jute with great care. They sell it to what we call "Artisans", the ones who are playing an important role in beautification of homes, offices, supermarkets, showrooms and elsewhere.

Women, after their household work, make these jute products, as good as it can be. Isn't it beautiful that the eye-catching parts of our homes and offices are made by the bare hands of women in rural villages, who we see as "Technologically In-advanced" People. Yet their creativity surrounds the nook and corner of every house and they are deemed as "A Piece of Art'.

For decades jute has been the safest and environment-friendly option in terms of packaging, decoration and fashion. But the world changes constantly. Adapting to the next way of living, constantly. People think the golden era of jute is over. Bur things are not like that.

But people are turning back now. As the world itself is showing signs that it needs safety, who are we to ignore? Plastics are clogging oceans, hard to decompose in soil, fossil fuels are emitting pollutants spreading in air and making it polluted. We as humans have finally figured out that to keep ourselves safe, we need to keep the world safe. The world is our home. The universe is our family. That is our most valuable asset.

The use of jute home decor items has been significantly on the rise over the decade. As people are figuring out how to keep their world hazard-free, they are choosing the safer option. The eco-friendly products are not only safe, but also beautiful. As a generation obsessed with aesthetics, jute-made products with its rustic, earthy and modern look gives it just what it wants,-- rugs, cushion covers, tapestries, baskets, placemats, lampshades, wall mirrors and much more. Made by the bare hands of artisans, it is durable, it is strong, and also doesn't contain any toxic chemicals. Unlike the modern products, its maintenance is also simple as it needs the barest of attention. It doesn't cost much as well.

Bangladesh is one of the big jute producing countries and consumes huge Jute. Also, in terms of both import and export people from all around the world are highly interested in the handmade beauty of home decor items made of jute. For beautification homes in all over the world, demand for jute goods is increasing day by day. People don't just want beauty, they also want beauty with safety, durability, reliability. Jute-made home decor items provide the buyers with all of those.

As jute being a three billion dollar market, home decor items are also getting attention and grabbing their market share gradually. The durability, environment friendliness, aesthetic appeals are recognised and used in millions of homes across the globe. Bangladesh is no exception.

Bangladeshi products are going to various countries around the world, including Japan, Germany, Canada, America, Spain, and the Netherlands.

Prices of jute-made home décor items range from fifty taka to over a thousand taka. This nascent sector can flourish if government provides special incentives to the producers.

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