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Trump struggles to shape the narrative on the Iran war

US President Donald Trump looks on during a round table on collegiate sports in the White House in Washington, DC on March 6, 2026 — Reuters/File
US President Donald Trump looks on during a round table on collegiate sports in the White House in Washington, DC on March 6, 2026 — Reuters/File

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US President Donald Trump’s habit of shooting from the hip verbally may be part of the reason why he is struggling to control the narrative of the US-Israeli war ​on Iran, despite a raft of tactical military successes. Trump said on Wednesday he “knew nothing” in advance about an Israeli attack on Iran's South Pars ‌gas field, a significant escalation in the conflict. But Israeli officials later told Reuters that the Israeli strike was indeed coordinated with the United States. The attack drew an Iranian aerial assault on energy infrastructure in Qatar and across the Middle East, further compounding fears about soaring world energy prices.

A path to de-escalating the conflict appears nowhere in sight, nearly three weeks in, with the global economic fallout worsening and the Iranians remaining stubbornly ​defiant.

The war memoirist Tim O'Brien once quoted a fellow soldier on his experience traversing booby-trapped South Vietnam.

“It’s more than the fear of death that chews on your ​mind,” he wrote in “If I Die in a Combat Zone.” “It’s an absurd combination of certainty and uncertainty: the certainty that you’re walking ⁠in mine fields” along with “the uncertainty of your every movement.”

Three weeks into the military campaign in Iran, the conflict has become both a literal and a metaphorical minefield for Trump.

Iran ​has planted mines in the Strait of Hormuz, forcing oil vessels to stay in port, choking off a major source of the world’s energy. Diplomatically, Trump’s pressure on allies to do more ​to clear the Strait risks backfiring (see this week’s view from Tokyo). And politically, the Republican leader is treading through dangerous territory at home as the costs -- the price of gas at the pump continues to rise -- of an unpopular war mount.

Before the war, Trump had largely succeeded in shaping his own reality, wielding expansive power as president, refashioning political weaknesses into strengths and bringing potential adversaries to heel.

Now, he’s struggling ​to control the message as he works to portray the Iran operation as a success.

Trump has lashed out at press coverage of the war that often challenges the official version ​of events. He’s said that his administration was surprised that attacking Iran could trigger retaliation against US Gulf allies, a claim contradicted by US officials. He said he spoke to a former US president who ‌wished they’d ⁠bombed Iran, a claim denied by aides to all the four living former presidents.

Vice President JD Vance on Monday stood alongside Trump in the Oval Office and expressed support for the president’s handling of the war - the latest effort to counter questions about differences within Trump’s inner circle on the war strategy.

Those efforts have done little to quiet the concerns of Americans, who remain skeptical of the endeavor.

That makes Trump’s next step more fraught as he resists calls to start ceasefire negotiations and considers deploying thousands more US troops to the Middle East.

THE VIEW FROM TOKYO:

Trump is turning ​up the heat on allies who are ​reticent to participate in the conflict. Take Japan, ⁠which maintains relations with Tehran but is Washington’s closest ally in East Asia. Prime Minister Sanae Takaichi is at the White House on Thursday for talks that could see Trump press his demand for help clearing mines and escorting tankers through the strait. Takaichi may be limited ​in what she’s able to do: Japan has a pacifist constitution that restricts its role in armed conflicts. Many European nations ​have rejected Trump’s demands. ⁠German Defense Minister Boris Pistorius put the point bluntly: "This is not our war; we have not started it." Still, ahead of Takaichi’s meeting with Trump, Japan joined leading nations in Europe in a joint statement, saying they would take steps to stabilize energy markets and were ready to join "appropriate efforts" to ensure safe passage through the strait. 

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